Sports Industry Management

RMA business school regularly organizes comprehensive research to determine which specialists are most in-demand on the market. Such analysis helped to determine the lack of a professional system of sports management in team sports such as football, hockey, basketball and volleyball, and also in golf and fitness industry.  

The Sport Industry Management training program was started in 2004 and has become the first training program in Russia with the main goal of preparing competent managers able to solve a wide range of sports industry issues and to occupy various managerial positions from the CEO and Sporting Director to the ticket service manager and PR specialist.

Sport is not just goals, points and seconds, but also a powerful tool uniting economics, marketing, strategic planning, advertising and many other aspects of functioning of serious business structures. In today’s world professional sport should be able to subsist on its own and not depend on the government’s help. The speakers, current students and graduates of the Sport Industry Management training program try to break the settled system doomed for failure and to change the face of the Russian sports.

Today the Sport Industry Management training program interacts closely with the best leagues, federations and clubs. Football clubs CSKA, Spartak, Lokomotiv, Krasnodar, hockey clubs Lokomotiv, Sibir, Dinamo, CSKA, Kontinental Hockey League, VTB United League — the representatives of the management of those and other structures regularly give lectures and master classes for the students of Sport Industry Management program. 

The training program also includes lectures and master classes of foreign speakers, such as: top managers of NBA, Real Madrid CF, Barcelona, Manchester United, Manchester City, Bayern München, Chelsea, Everton, Roma, Wolfsburg, Ajax, Leicester City, Arsenal, Juventus, Milan, PSV, Benfica and others.

During the program our students get the opportunity to not just visit master classes of the leading Russian managers of sport industry, but also to intern at various sports events. The students who gave a good account of themselves are usually recruited right during their studies or internship.

Specifically for the students and graduates of this program RMA business school organizes internships abroad intended for studying the experiences of the Western sports organizations and professional clubs, and also organizes meetings with leading sports management specialists of the world. 

Students and graduates of the Sport Industry Management training program are the new generation of football coaches: Miroslav Romaschenko (Assistant manager of the Russian national team) and Sergey Ovchinnikov (Assistant manager in PFC CSKA Moscow), Andrey Kanchelskis, Ilona Korstin (CEO at VTB United League); well-known ex-basketball players Victor Khryapa (CSKA Moscow), Sergey Bykov (Dinamo) and other representatives of the sports world.